The North American Sportshow is the world’s first digitally produced, Internet-delivered all outdoors consumer show.
The show opened Jan. 7 and runs through April 7. Tickets are available right now for the discounted price of $5 when you log in using the promotional code “sportshow14.” Visit the show at www.nasportshow.com.
David Gray is a serial entrepreneur in the outdoor industry. Over the past three decades, he has owned successful bait and tackle shops and boat dealerships and founded Ardent Reels and CarbonX Rods. He saw a problem with traditional boat, sport and travel shows, so like he always does, he looked for a way to build a better mouse trap.
“Attendance at conventional sports shows continues to decline, but outdoor consumers still desire to see what’s new in fishing tackle, hunting gear, camping equipment, boats, trucks and RVs. They want to book sporting vacations and speak with outfitters, and they want to do this in the first-quarter of each year,” Gray said.
“The North American Sportshow gives consumers all of this from the convenience of their computer 24-hours-a-day, 7-days-a-week for the entire first-quarter of 2104.”
Outdoor industry businesses, such as fishing rod manufactures, retailers and lodges, are always looking for new, creative and innovative ways to reach consumers and deliver their messages. The North American Sportshow uses technology to save both time and money for these businesses, so they can offer you better deals.
“There isn’t much the Internet hasn’t changed. We live and work in a world of digital communication. The North American Sportshow embraces this reality. The Sportshow is an all-outdoors virtual exposition, held in the largest gathering place in the world
— the Internet,” Gray said.
Communication isn’t lost either. Digital contact technology lets you chat with company representatives in real-time, one-on-one conversations. You’ll be able to download catalogs and information sheets, so there’s no more lugging around a heavy bag and throwing away a lot of paper later.
You can watch product demonstration videos, listen to seminars by professionals, view television commercials, compete in contests and enter to win drawings. The grand prize drawing for attendees is a new Ranger Boat.
The North American Sportshow is visitor friendly and convenient. You can attend the show from anywhere you have Internet access.
Visiting traditional sport shows has been one of my favorite winter events since I was a little kid.
The North American Sportshow won’t stop me from going to these, but when it comes to shopping for deals to stock up on gear for the coming fishing season, I don’t think there’s ever been an opportunity like this before, where you can get the level of information and complete your purchase in a matter of minutes.
Brandon Butler’s outdoors column appears Saturdays in the Daily Journal. Send comments to email@example.com.