RETAIL GROWTH

Years ago, a shopping center just north of County Line Road was a destination for shoppers and diners, with a grocery store, restaurants and retailers.

But in the past 15 years, businesses, including Target, America’s Incredible Pizza Co. and OfficeMax closed, leaving behind vacant storefronts.

Now, two new stores will be opening at The Shoppes of County Line just north of Greenwood Park Mall, including the first ULTA retail shop on the southside.

ULTA will move in next to Shallo’s Antique Restaurant and Brewhaus and open sometime this fall. Plumbing and electrical work is going on now. ULTA recently opened a distribution center in Greenwood, but the retail location will sell beauty supplies such as cosmetics, shampoo and makeup brushes.

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New T.J. Maxx

T.J. Maxx is slated to move into the southwest corner of the retail center this fall. Company officials declined to confirm the new store, but the new location has a T.J. Maxx logo on the building. The store will take over part of the storefront that had been Planet Fitness, which moved to the building just north of the center in April.The current Planet Fitness building used to house America’s Incredible Pizza Co., which opened in 2009. When it opened, America’s Incredible Pizza Co. was the first Indiana location for the business.

Currently, T.J. Maxx has a 20,000-square-foot location across the street on the west side of U.S. 31, according to blueprints from the developer’s website. T.J. Maxx, which is owned by the same company as Marshall’s and HomeGoods stores, has opened more stores this year nationwide.

The company would not comment on the future of the existing store.

Many changes

Dozens of stores have moved in and out of The Shoppes of County Line since the center opened more than 30 years ago. Out of the multiple storefronts, including Target, which left in 2001, only one original tenant remains: Shallo’s Antique Restaurant and Brewhaus.But new stores have opened in recent years. ULTA and T.J. Maxx will join Earth Fare, Hancock Fabrics and Old Time Pottery in the shopping center.Shallo’s co-owner Paul Zoellner is happy to see new stores moving into the strip mall and thinks that will bring more customers to the restaurant.

“I think it’ll be great for this center at bringing new faces back here,” Zoellner said.

Since Target moved out 14 years ago, the shopping center has been without an anchor store, Zoellner said. And Shallo’s has had no new neighbors since Sofa Express left the shopping center more than five years ago, he said.

Having businesses decide to move in is a positive sign that more companies will be moving to Greenwood and the southside, Mayor Mark Myers said.

“It just shows us that the southside is continuing to grow and business is continuing to come south.”

Myers wants to see Greenwood Park Mall’s vacancies get filled. He said he also wants to see more specialty food stores, such as Trader Joe’s, come to the city.

“We are so spoiled and lucky that Greenwood is the retail and dining destination for south central Indiana,” Greater Greenwood Chamber of Commerce President Christian Maslowski said. “Retailers know to come here.”